From Media Village
UPDATE: BOOSTED BY THE PREMIERES OF 'SOUTHLAND' AND 'PARKS AND RECREATION,' NBC TIES FOR #1 THURSDAY NIGHT IN 18-49 AND WINS OUTRIGHT IN 18-34
Published: April 10, 2009
'SOUTHLAND' WINS THE 10 P.M. HOUR IN ADULTS 18-49, ADULTS 25-54, ADULTS 18-34 AND NEARLY ALL OTHER KEY DEMOGRAPHICS, TOPPING THE SERIES PREMIERE OF 'HARPER'S ISLAND'
'SOUTHLAND' IS THE FIRST LAUNCH OF A 10 P.M. NETWORK DRAMA TO BUILD HALF-HOUR TO HALF-HOUR IN 18-49 SINCE 'MEDIUM' IN 2005
'PARKS AND RECREATION' TOPS NBC'S SEASON AVERAGE FOR ITS SLOT BY 36 PERCENT IN ADULTS 18-49, AND WINS ITS TOUGH TIME PERIOD IN ADULTS, MEN AND WOMEN 18-34
'THE OFFICE' IS THE #1 SHOW OF THE NIGHT ON ANY NETWORK IN ADULTS 18-49
'THE OFFICE' AT 8 P.M. TOPS 'SURVIVOR' AND AT 9 P.M. BEATS 'CSI' IN ADULTS 18-49 AND OTHER KEY DEMOS
UNIVERSAL CITY, Calif. – April 10, 2009 – The series debuts last night of "Southland" and "Parks and Recreation" joined forces with NBC's established Thursday comedy hits "The Office" and "30 Rock" to propel the network to a tie for #1 in primetime's key demographic of adults 18-49 and an outright win in adults, men and women 18-34, according to updated "live plus same day" viewing figures from Nielsen Media Research.
Last night from 10:01-11 p.m. ET, the series debut of "Southland" (3.2 rating, 9 share in adults 18-49, 9.9 million viewers overall) won the hour in adults 18-49, adults 18-34, adults 25-54 and nearly every other key demographic, topping the series debut of CBS's "Harper's Island" and ABC's "Private Practice" encore. The "Southland" margin of victory was 23 percent in adults 18-49 (3.2 vs. 2.6 for "Harper's Island") and 56 percent in adults 18-34 (2.5 vs. 1.6 for "Harper's").
"Southland" increased from half-hour to half-hour by 6 percent in both 18-49 rating (to a 3.3/10 from a 3.1/9) and in total viewers (to 10.1 million from 9.6 million), while the drama competition on CBS and ABC declined in both categories.
"Southland" is the first launch of a 10 p.m. network drama to build in 18-49 rating from the 10 p.m. half-hour to the 10:30 half-hour in more than four years (since NBC's "Medium" on January 3, 2005).
NBC's primetime kicked off at 8 p.m. ET with a special telecast of "The Office" (3.4/11 in 18-49, 7.3 million viewers overall), which ranked #1 in adults 18-49, adults 18-34 and other key demos in this highly competitive time period ahead of CBS's "Survivor," Fox's "Bones" and ABC's "In the Motherhood." "The Office" delivered NBC's highest 18-49 rating in this time period this season.
At 8:30 p.m. ET, the series debut of "Parks and Recreation" (3.0/9 in 18-49, 6.9 million viewers overall) won its highly competitive time period in adults, men and women 18-34. In adults 18-49, "Parks and Recreation" retained 88 percent of its lead-in from "The Office" special, and topped NBC's season-to-date average for this time period by 36 percent (3.0 vs. 2.2, "live plus same day").
From 9-9:31 p.m. ET, "The Office" (3.9/11 in 18-49, 8.0 million viewers overall) won its time period in adults 18-49, adults 18-34 and other key measures, topping CBS's "CSI," Fox's "Hell's Kitchen" and a rebroadcast of "Grey's Anatomy" on ABC. "The Office" at 9 p.m. was the #1 telecast of the night on any network in adults 18-49.
From 9:31-10:01 p.m. ET, "30 Rock" (3.1/9 in 18-49, 6.8 million viewers overall) won its competitive half-hour in adults, men and women 18-34 and finished within 2 shares of the slot lead in adults 18-49.
NBC tied for #1 for the night in adults 18-49, and ranked #1 outright in men 18-49 and adults, men and women 18-34.
Updated 18-49 averages for Thursday night are: NBC and CBS, 3.3/10; Fox, 2.9/9; ABC, 1.4/4; and CW, 0.7/2. In overall total viewers, April 9 updated results are: CBS, 12.8 million; Fox, 8.3 million; NBC, 8.1 million; ABC 4.7 million; CW, 2.0 million.
Note that all national ratings are "live plus same day" unless otherwise indicated.
Full Version: Ratings
It is so great to hear the ratings were good, let's hope the next episode does even better!
We're not surprised that "SouthLAnd" did so well. The one metric that seems very interesting is the increase in the show's viewership throughout the hour. We were not aware of this metric, but, seems logical that it would be used as a predictor of the show's performance in the near term. Let's hope the metrics continue to improve!
Cheers
The Southland.LA Staff
Cheers
The Southland.LA Staff
From Media Village
UPDATE: 'SOUTHLAND' WINS ITS HOUR IN ALL KEY CATEGORIES AND 'PARKS AND RECREATION' DELIVERS BIG BUILDS AT 8:30
Published: April 17, 2009
'SOUTHLAND' TOPS 'HARPER'S ISLAND' BY A DECISIVE 36 PERCENT MARGIN IN ADULTS 18-49, UP FROM 23 PERCENT A WEEK EARLIER
'SOUTHLAND' RETAINS 94 PERCENT OF ITS POTENT PREMIERE-WEEK RATING IN ADULTS 18-49 AND 97 PERCENT IN TOTAL VIEWERS
'PARKS AND RECREATION' BUILDS ON ITS 'EARL' LEAD-IN BY 14 PERCENT IN 18-49, AND WINS ITS SLOT IN 18-34
'THE OFFICE' IS THE #1 SHOW OF THE NIGHT ON ANY NETWORK IN ADULTS 18-49
'30 ROCK' SCORES ITS HIGHEST 18-49 RATING SINCE MARCH 5, UP 13 PERCENT VERSUS THE PRIOR WEEK
UNIVERSAL CITY, Calif. – April 17, 2009 – NBC's new Thursday series "Southland" and "Parks and Recreation" continued to post strong numbers in their second original telecasts, while "The Office" for the second week in a row emerged from the Thursday fray as the #1 show of the night in primetime's key demographic of adults 18-49, according to updated "live plus same day" viewing figures from Nielsen Media Research.
Last night at 8 p.m. ET, "My Name is Earl" (2.2 rating, 7 share in 18-49, 5.4 million viewers overall) ranked #1 in its competitive time period in men 18-34 and #2 among men 18-49 and 25-54.
At 8:30 p.m. ET, "Parks and Recreation" (2.5/7 in 18-49, 6.0 million viewers overall) built on its "Earl" lead-in by 14 percent in adults 18-49, matching the biggest build on an 8-8:30 p.m. "Earl" original in nearly two years (since April 26, 2007). In total viewers, "Parks" built by 12 percent on its lead-in. "Parks & Recreation" ranked #1 in its time slot in adults 18-34 and men 18-34, topping CBS's "Survivor," Fox's "Bones" and ABC's "Samantha Who" in those demos.
"Parks and Recreation" improved on NBC's season-to-date average for this time period prior to "Parks" by 14 percent in adults 18-49 (2.5 vs. 2.2, "live plus same day") and by 30 percent in adults 18-34 (2.6 vs. 2.0).
From 9-9:31 p.m. ET, "The Office" (4.2/11 in 18-49, 8.4 million viewers overall) was the #1 telecast of the night in adults 18-49. "The Office" won its time period in adults and men 18-49 and adults, men and women 18-34, topping CBS's "CSI," Fox's "Hell's Kitchen" and ABC's encore "Grey's Anatomy" in those key demographics. Versus the prior week, "The Office" increased 8 percent in adults 18-49 (4.2 vs. 3.9).
From 9:31-10:01 p.m. ET, "30 Rock" (3.5/9 in 18-49, 7.3 million viewers overall) scored its highest 18-49 rating since March 5 and its biggest overall viewership since February 12. Week-to-week, "30 Rock" gained 13 percent in 18-49 (3.5 vs. 3.1) and 8 percent in total viewers (7.3 million vs. 6.8 million). "30 Rock" finished within one share of the slot lead in adults 18-49 and won the time period in adults 18-34, men 18-34, women 18-34 (tied) and men 18-49.
From 10:01-11 p.m. ET, "Southland" (3.0/9 in 18-49, 9.6 million viewers overall) dominated its time period in adults 18-49 and won the hour in every key ratings category. In adults 18-49, the "Southland" margin of victory was a decisive 36 percent (3.0 vs. a 2.2 for CBS's "Harper's Island" in second place). Last week, this margin was 23 percent. In adults 18-34, last night's margin of victory was 50 percent (2.4 vs. a 1.6 for "Harper's"). "Southland" topped the CBS-ABC competition combined in the hour in all key adult-male demographics.
In its second week, "Southland" retained a potent 94 percent of its robust 18-49 rating from its week-ago premiere (3.0 vs. 3.2). In total viewers, "Southland" retained 97 percent of its premiere results (9.6 million vs. 9.9 million).
From half-hour to half-hour, "Southland" maintained its full 3.0 rating in adults 18-49 and increased its overall viewership by 2 percent (to 9.7 million from 9.5 million), while both CBS's "Harper's Island" and ABC's "Private Practice" encore declined half-hour to half-hour in both categories.
NBC ranked #2 for the night in adults 18-49, within 0.1 of a rating point of CBS. NBC was #1 for the night among adults 18-34, men 18-34 and men 18-49, and tied for #1 among women 18-34.
Updated 18-49 averages for Thursday night are: CBS, 3.2/9; NBC, 3.1/9; Fox, 3.0/9; ABC, 1.4/4; and CW, 0.7/2. In overall total viewers, April 16 updated results are: CBS, 11.8 million; Fox, 8.5 million; NBC, 7.7 million; ABC 4.7 million; CW, 1.8 million.
Note that all national ratings are "live plus same day" unless otherwise indicated.
UPDATE: 'SOUTHLAND' WINS ITS HOUR IN ALL KEY CATEGORIES AND 'PARKS AND RECREATION' DELIVERS BIG BUILDS AT 8:30
Published: April 17, 2009
'SOUTHLAND' TOPS 'HARPER'S ISLAND' BY A DECISIVE 36 PERCENT MARGIN IN ADULTS 18-49, UP FROM 23 PERCENT A WEEK EARLIER
'SOUTHLAND' RETAINS 94 PERCENT OF ITS POTENT PREMIERE-WEEK RATING IN ADULTS 18-49 AND 97 PERCENT IN TOTAL VIEWERS
'PARKS AND RECREATION' BUILDS ON ITS 'EARL' LEAD-IN BY 14 PERCENT IN 18-49, AND WINS ITS SLOT IN 18-34
'THE OFFICE' IS THE #1 SHOW OF THE NIGHT ON ANY NETWORK IN ADULTS 18-49
'30 ROCK' SCORES ITS HIGHEST 18-49 RATING SINCE MARCH 5, UP 13 PERCENT VERSUS THE PRIOR WEEK
UNIVERSAL CITY, Calif. – April 17, 2009 – NBC's new Thursday series "Southland" and "Parks and Recreation" continued to post strong numbers in their second original telecasts, while "The Office" for the second week in a row emerged from the Thursday fray as the #1 show of the night in primetime's key demographic of adults 18-49, according to updated "live plus same day" viewing figures from Nielsen Media Research.
Last night at 8 p.m. ET, "My Name is Earl" (2.2 rating, 7 share in 18-49, 5.4 million viewers overall) ranked #1 in its competitive time period in men 18-34 and #2 among men 18-49 and 25-54.
At 8:30 p.m. ET, "Parks and Recreation" (2.5/7 in 18-49, 6.0 million viewers overall) built on its "Earl" lead-in by 14 percent in adults 18-49, matching the biggest build on an 8-8:30 p.m. "Earl" original in nearly two years (since April 26, 2007). In total viewers, "Parks" built by 12 percent on its lead-in. "Parks & Recreation" ranked #1 in its time slot in adults 18-34 and men 18-34, topping CBS's "Survivor," Fox's "Bones" and ABC's "Samantha Who" in those demos.
"Parks and Recreation" improved on NBC's season-to-date average for this time period prior to "Parks" by 14 percent in adults 18-49 (2.5 vs. 2.2, "live plus same day") and by 30 percent in adults 18-34 (2.6 vs. 2.0).
From 9-9:31 p.m. ET, "The Office" (4.2/11 in 18-49, 8.4 million viewers overall) was the #1 telecast of the night in adults 18-49. "The Office" won its time period in adults and men 18-49 and adults, men and women 18-34, topping CBS's "CSI," Fox's "Hell's Kitchen" and ABC's encore "Grey's Anatomy" in those key demographics. Versus the prior week, "The Office" increased 8 percent in adults 18-49 (4.2 vs. 3.9).
From 9:31-10:01 p.m. ET, "30 Rock" (3.5/9 in 18-49, 7.3 million viewers overall) scored its highest 18-49 rating since March 5 and its biggest overall viewership since February 12. Week-to-week, "30 Rock" gained 13 percent in 18-49 (3.5 vs. 3.1) and 8 percent in total viewers (7.3 million vs. 6.8 million). "30 Rock" finished within one share of the slot lead in adults 18-49 and won the time period in adults 18-34, men 18-34, women 18-34 (tied) and men 18-49.
From 10:01-11 p.m. ET, "Southland" (3.0/9 in 18-49, 9.6 million viewers overall) dominated its time period in adults 18-49 and won the hour in every key ratings category. In adults 18-49, the "Southland" margin of victory was a decisive 36 percent (3.0 vs. a 2.2 for CBS's "Harper's Island" in second place). Last week, this margin was 23 percent. In adults 18-34, last night's margin of victory was 50 percent (2.4 vs. a 1.6 for "Harper's"). "Southland" topped the CBS-ABC competition combined in the hour in all key adult-male demographics.
In its second week, "Southland" retained a potent 94 percent of its robust 18-49 rating from its week-ago premiere (3.0 vs. 3.2). In total viewers, "Southland" retained 97 percent of its premiere results (9.6 million vs. 9.9 million).
From half-hour to half-hour, "Southland" maintained its full 3.0 rating in adults 18-49 and increased its overall viewership by 2 percent (to 9.7 million from 9.5 million), while both CBS's "Harper's Island" and ABC's "Private Practice" encore declined half-hour to half-hour in both categories.
NBC ranked #2 for the night in adults 18-49, within 0.1 of a rating point of CBS. NBC was #1 for the night among adults 18-34, men 18-34 and men 18-49, and tied for #1 among women 18-34.
Updated 18-49 averages for Thursday night are: CBS, 3.2/9; NBC, 3.1/9; Fox, 3.0/9; ABC, 1.4/4; and CW, 0.7/2. In overall total viewers, April 16 updated results are: CBS, 11.8 million; Fox, 8.5 million; NBC, 7.7 million; ABC 4.7 million; CW, 1.8 million.
Note that all national ratings are "live plus same day" unless otherwise indicated.
Congrats to NBC and SouthLAnd for another successful ratings night!
Cheers
The Southland.LA Staff
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Link to gallery showing some examples of DOT-LA Websites in the Southland.
http://www.southland.la/forums/index.php?a...bum&album=7
Cheers
The Southland.LA Staff
--------------------
Link to gallery showing some examples of DOT-LA Websites in the Southland.
http://www.southland.la/forums/index.php?a...bum&album=7
Congradulations Could not be happier to hear that SouthLAnd got the rating it deserves. Great job to all the actors and support staff.
This web site's design deserves honorable mention too!
This web site's design deserves honorable mention too!
We are looking forward to the ratings results after tonight's third episode. The ending was really good. Definitely struck a cord.
Cheers
The Southland.LA Staff
--------------------
Link to gallery showing some examples of DOT-LA Websites in the Southland.
http://www.southland.la/forums/index.php?a...bum&album=7
Cheers
The Southland.LA Staff
--------------------
Link to gallery showing some examples of DOT-LA Websites in the Southland.
http://www.southland.la/forums/index.php?a...bum&album=7
so.... what happened to the show? canceled? pissed off someone that was connected? I don't get it - I thought it was good... now I see ads for Trauma, looks like it's not even on the fall schedule.
I won't begin to explain NBC's advertising and promos. Maybe they're only advertising new shows that have footage right now, but the show will be on, starting at the end of September, on Friday at 9:00 Eastern time. (Yeah, got to love the Leno thing killing 10:00 for everyone) Not exactly a good slot.
According to another post on this site, the reruns start next Friday. Check up in the videos section.
According to another post on this site, the reruns start next Friday. Check up in the videos section.
QUOTE (pinkpanther8 @ Jul 24 2009, 01:59 AM) 
I won't begin to explain NBC's advertising and promos. Maybe they're only advertising new shows that have footage right now, but the show will be on, starting at the end of September, on Friday at 9:00 Eastern time. (Yeah, got to love the Leno thing killing 10:00 for everyone) Not exactly a good slot.
According to another post on this site, the reruns start next Friday. Check up in the videos section.
According to another post on this site, the reruns start next Friday. Check up in the videos section.
Not a single ad all summer, then they put their "hot new show" on Fridays? The show that was supposed to take over from ER? I could do a better job as a network exec...
Still no update on the show? I haven't seen any ad's either.
QUOTE (rgarciacandu @ Jul 25 2009, 06:22 PM)
Still no update on the show? I haven't seen any ad's either.
There were ads during Law & Order SVU last night.
QUOTE (G_a_r_y @ Jul 24 2009, 01:29 AM)
so.... what happened to the show? canceled? pissed off someone that was connected? I don't get it - I thought it was good... now I see ads for Trauma, looks like it's not even on the fall schedule.
It is on the fall schedule. It is also on the Spring schedule according to Michael Cudltz twitter. We just have to watch the show and spread the word.
NBC highlights for the week of July 27-August 2:
On Friday, July 31 from 8-9 p.m. ET, a rebroadcast of "Southland" (0.7/3 in 18-49, 3.3 million viewers overall) tied for #1 among the broadcast networks in men 18-49 and men 25-54 and finished #2 in the time period in total viewers.
On Friday, July 31 from 8-9 p.m. ET, a rebroadcast of "Southland" (0.7/3 in 18-49, 3.3 million viewers overall) tied for #1 among the broadcast networks in men 18-49 and men 25-54 and finished #2 in the time period in total viewers.
For 8:00 (in most time zones, I guess) on a summer Friday night, I'd say that is definitely a respectable number of viewers. I guess someone is always watching and using numbers at the network, even with a rerun in the summer! I think it's more important as the first episode. I hope that's taken as some sort of indication that there's an interested audience, especially at a time when most people aren't usually watching TV.
Thanks for posting the stats.
Thanks for posting the stats.
I thought it was 3.8 million. I know that is splitting hairs but it is closer to 4 million. It's kinda fun to fall in love with a show and track it. I have never followed a show so closely .............. I think I was inspired by all the crazy fans. ( I think I now officially fall into that column ). Still think the show is great can't wait for new Episodes.
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